4-STEP ACTION PLAN: Build Census with Excellent Customer Experience

Traditional Strategies Are Done. Time to Get Creative with Census Building.

The never-before-seen challenges our senior care community continues to experience today are indeed unusual. And what has become clearly evident is that the “same old” will no longer cut it.  In order for today’s senior care leaders to help their communities rise out of the pandemic-driven census challenges, they’ll need to:

  • Think outside the box
  • Be consistently creative
  • Venture out of their comfort zone

The Road to Census Recovery Begins with These 4 Important Steps…

STEP 1: Leverage the Customer Experience as a Referral Generator.  Never overlook the power of positive reviews in building census.   

STEP 2: Solicit Feedback Using the Net Promoter Score (NPS). Use the Net Promoter Score (NPS) to provide a quick snapshot of family and resident perceptions.   

STEP 3: Monitor & Manage Outcomes. Use collected feedback as the starting point for refining policies, procedures, and staff activities.   

STEP 4: Leverage Today’s Technology. Use technology to improve the ability to gather feedback and communicate with residents, families, and referral partners.

Complete the form to download the 4-STEP ACTION PLAN: Build Census with Excellent Customer Experience now.


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